What Powers Your Business? Discover your secret sauce!

You’ve built a business on hard work and hustle – figuring things out as you go and putting your skills to work for your clients. It’s honestly so impressive! 

But are you at the point every business owner eventually comes to? The point where you need to trade in your DIY brand and website for a strategic, professional version that helps you grow and scale like you want to?

There’s no checklist that will tell you exactly when it’s time to upgrade your brand and design, but there are a few sure signs that you’re ready to invest with a professional designer. 

And today, we’re diving into the top 3 signs it’s time for professional web design and branding!

Why does professional web design and branding matter?

Before we get to the signs it’s time to upgrade, let’s make sure we’re all clear on why you’d even want to think about taking this step!

On the outside, brand design may look like a cute logo and some fonts. But while a good designer makes it look easy… a professional brand is a deeply strategic, in-depth process that results in a visual identity for your business that sets you apart, shows off your skills, and attracts your dream clients.

Once you’ve upgraded your brand, it’s time to bring that brand to life with an intentional website that guides your ideal client through a specific journey – from finding you through a Google search to learning about your services, realizing they absolutely need what you’ve got, and contacting you to work together!

Professional web design and branding isn’t about looking good (although it does). It’s about showing your clients who you are, what you do, and why it matters. It’s about creating a visual identity for your business that attracts the people you want to work with (and repels the people you don’t!). And it’s about creating a sales-machine that works for you day and night while you do all the other things

My clients say that they feel more confident, get more organic leads, raise their prices, and finally reach their biggest goals after investing in a professional website and brand. 

So if those are the kinds of results you’re into… I’d say it’s 100% worth the investment!

Check out Meg’s website >

You’re embarrassed to send potential clients to your website

The first sign it’s time to upgrade your website? Being ashamed of it!

If you avoid sharing your website with others, email a service guide instead of sharing your services page, or pretend like you don’t even have a website – it’s time to make a change. 

As your business grows and evolves, so does your website. It’s perfectly normal to be less than impressed with a DIY site you threw together when you were first starting out. 

If your website doesn’t look as professional as you are – you need a new, professional website.

You want to raise prices

Whether it’s fair or not, people judge your business based on what your brand and website look like.

It’s hard to charge premium prices when you have a logo you snagged from Canva, inconsistent fonts and colors, and a website that looks like it was created in 2006. 

The truth is, most business owners aren’t confident about raising their prices and charging what they need to when they don’t feel the part. 

Investing in professional, strategic web design and branding gives you a huge confidence boost. Most of my clients raise their prices soon after launching their new brands and websites… even if they weren’t planning to!

You’re blending in and getting lost in the crowd

If you feel like it’s hard to get attention or the chance to show potential clients what you can do for them – that’s a major sign you need a better brand and/or website.

It’s my job as a brand and website designer to help you, a female go-getter, to get more visible and grow the business of your dreams with purpose-driven, strategic brand + website design that gives you everything you need to get paid like a pro. 

Want more attention?

More eyes on your services?

More leads in your inbox?
You need a brand that stands out and attracts attention and a website that converts those visitors into paying clients!

Let’s upgrade your web design and branding!

If you related to one or two (or all three!) of these signs – it’s time to upgrade your brand and website.

And I’ve got just what you need! 

At PowerUp Brand and Design, we offer a Brand + Website Design package that gives you everything you need to look like the pro you are. 

Oh, and you’ll also get our foundational SEO services so you can increase your organic traffic and leads. 

It’s time to step into your ✨Big Business Era ✨

Let us design the brand and website you need to get there. 

branding and website design for small business

Hi! I am Natalia, Founder of Power Up Brand and Design. 

Your brand strategist, creative visionary, entrepreneur at heart, and cheerleader for your brand's success. I'm here to empower you to elevate your business, connect with your target audience, and express your unique story through powerful brand design.  Let's collaborate, create, and make an impact together!

brand design


Is it Time for Professional Web Design and Branding?

Hi! I am Natalia, Founder of Power Up Brand and Design. 

Your brand strategist, creative visionary, entrepreneur at heart, and cheerleader for your brand's success. I'm here to empower you to elevate your business, connect with your target audience, and express your unique story through powerful brand design.  Let's collaborate, create, and make an impact together!


web design

Natalia took everything that I wanted to represent about who I am and put that on to the page into a logo and a design that I absolutely adore. I used her not only for my logo and branding design, all of my colors, my fonts. I also had her build all of my Canva templates. And as a marketing mentor, I do a lot of my business on social media. It's a way that I get most of my clients, and I use them literally every day, multiple times a day. They're amazing. So if you're looking for someone to help you with your branding and your design, Power Up is the design studio you are looking for.

Sherry Sutton


Marketing Strategist and Mentor

Natalia created a brand that represented myself, that represented my personality, represented how unique I am. I love my website. I can't say enough things good about. The process was so easy.  I went from a business that I loved to the business of my dreams. It's very emotional to me because Natalia created the brand that I always wanted. I now have retired from some of the things that I didn't want to do in my business, but I had to do because of money, because she brought me the clients that I needed so I could elevate my brand. 

Carolina Garza


Hair & Makeup Artist & Educator

Working with Natalia was absolutely amazing. She took my words, feelings, and ideas and transformed it into the perfect website for me and my business. It’s better than I could have ever imagined.Now I don’t have to work as hard to show potential clients what makes me stand out. My website looks professional, put together, and truly unique. It’s not just my work that stands out now, it’s also my website.

AnnaMarie Stephens


Family  Photographer

I LOVED working with Natalia! Her experience in the design world as well as how easy it was to talk to her made the process seamless. I love the way she laid out our meetings and she knew exactly how to pull what I wanted from my brand from me when I wasn't sure what it should be. My brand is cohesive across all platforms now. So having everything working together has helped a lot!

Katy Miller


Course and Social Media Strategist

I finally feel like my business is more professionally represented by having a legit website, it’s something I’ve been wanting to invest on for a long time. To be honest I wasn’t convinced until I saw Natalia’s work and with no hesitation I finally decided and give it a go!

We are getting more bookings from clients that are not holding back from spending the big buck! They are ready to get the Nailed Up experience ! 

Veronica Luviano


Nail Salon Owner + Lead Educator

Working with Natalia was fun and easy. She made it clear exactly what I needed to do, and turned around gorgeous results in no time at all. I am EXCITED to show up and obsessed with how professional my social media graphics look. I have been posting more frequently and putting out better content than ever because it's so easy with my branded templates! I am getting more engagement on IG, more clients booked through IG, positive feedback from followers noticing my graphics.

Emily Conley


Sales & Website Copywriter

Our Clients Are Kind of Obsessed With Us

AND the feeling is mutual