What Powers Your Business? Discover your secret sauce!

Jodie Avary is the bad-ass mom behind THAT FIT CHICK JODIE! She is a momma helping guide other mommas! She is helping moms regain their confidence through a healthy lifestyle. With so much information out there about eating healthy, exercise, and just living healthy in general, Jodie is the person you want on your team to help you navigate through it all and help you find the key to your own health journey.

She is a mom of two boys, a wife, and a well-rounded health coach. She will guide you through it all. From planning a healthy menu for you and your family to getting you moving and staying active. Taking back time for yourself and empowering you throughout your journey.

When women like Jodie create a business that empowers other women like herself it’s all about empathy. She knows what it feels like to be a busy mom and being overwhelmed with responsibilities while wanting to stay healthy for your family and have NO time to do it. She will be your advisor and friend. She is that bestie that you were looking for to keep you accountable and that truly wants to see you shine.

 

Let’s meet Jodie

Q+A

WHO IS JODIE AVARY

Wife, Mom, & Fitness professional with 15 years in the industry. I am a certified personal trainer, nutrition coach, group exercise instructor & yoga teacher. I am passionate about making being healthy fun & not a chore. Not everyone likes to work out, and eating healthy doesn’t always excite people. There is also a lot of information out there that can be overwhelming and I want to help guide women through all that to find the key to their success. I also want to help moms curate a healthy lifestyle for themselves and their families that is simple & doable every day, without stress or hours of planning. I love to do yoga, drink coffee, read a ton (I am in a book club & everything) & I enjoy trying new flavors of cupcakes and hot teas. I am a true extrovert who needs to connect with people to fill my cup.


WHAT IS YOUR FAVORITE QUOTE? WHY DOES IT RESONATE WITH YOU?

I like to joke that I don’t need a motivational quote, I just need coffee. However, I am a firm believer that your body is only limited by what your mind believes you are capable of. So, “Mind Over Matter” is one of my favorites. When I am actively coaching a client, I will tell them “Your progress is just past the edge of what’s uncomfortable right now”

 

WHAT IS THAT ONE SONG THAT GETS YOU IN THE MOOD TO WORK OUT?

Jump Around by House Of Pain

 

WHAT ARE YOUR FAVORITE 3 MANTRAS TO MOTIVATE YOURSELF?

  • “Lean into the edges, The sharp edges are there for growth. ”

  • “You can do hard things”

  • “Follow the breath” – which of course is how we do yoga, but it applies so well in real life too.

 

WHAT DO YOU DO WITH 30 MIN OF UNINTERRUPTED ME TIME?

Read or nap.

 

NETFLIX BINGE SHOW ON REPEAT? WHY DO YOU LOVE IT SO MUCH?

Schitt’s Creek. It’s just fun and easy to watch. You don’t have to work hard to follow the plot and it’s just SO GOOD.

 

WHAT HAS BEEN THE BIGGEST CHANGE FOR YOU MOVING FROM THE “GYM” WORK-LIFE TO BEING YOUR OWN BOSS?

Not having a schedule, so I have to create and follow my own timetable. It’s nice to control your own schedule, but I am also not great at time management, so therein lies the biggest struggle for me.

 

WHAT IS YOUR FAVORITE THING ABOUT THE WOMEN YOU WORK WITH?

Their joy in small victories. As women, we should love and support and empower each other – being able to empower women regarding their health and their confidence is a precious part of helping women in my line of work. They are just so delighted by the work they do for themselves.

 

YOU MENTIONED YOU WORK WITH BUSY MOMS, HOW DO YOU CONNECT WITH THEM AND HOW DO YOU KEEP THEM MOTIVATED? So much of it is quick check-ins and text conversations. I get on the phone with my clients and we do our best to keep those calls to 30 minutes because it is so hard to chat for much longer. So, just those short texts and messages can help us stay connected.

 

WHAT IS THE HARDEST THING ABOUT BEING A MOMPRENEUR?

Wanting to be the bad-ass boss lady & also continuing to be the type of mom and wife I desire to me. So, the hardest thing is not feeling like I am sacrificing my business or my family.

 

WHAT IS THE ONE THING YOU DO FOR YOURSELF EVERY DAY? AND THE ONE THING YOU FOR YOUR BUSINESS?

For myself: slowly drink my morning coffee – never rushing my enjoyment of it.

For my business: Always post something on social media every day.

 

TELL US ABOUT A FEMALE ROLE MODEL IN YOUR LIFE. A WOMAN THAT INSPIRES YOU ON A PERSONAL OR PROFESSIONAL LEVEL.

When I see other moms doing ALL the things and kicking butt at it. Seeing women just like me who are killing it in their business. I often model things I do after women who are running their business AND being an amazing mom

 

WHAT HAS MOTHERHOOD TAUGHT YOU?

To be brave. That I can do anything, even when I am overwhelmed & exhausted. I can push through and complete whatever it is that needs doing. On the flip side, I have also learned that it’s ok to just slow down & color a picture, take a nap, or have a snack if you’re feeling overwhelmed.


HOW DO YOU CONNECT WITH YOUR KIDS? (ACTIVITIES, GAMES, MOVIES, MOMMY DATES?)

we do quality time with crafts, baking, playing outside & we always eat dinner together as a family 6/7 nights a week.

 

HOW DO YOU CULTIVATE A HEALTHY LIFESTYLE FOR YOUR CHILDREN?

I buy the things at the grocery store that they like, but not junk. It sounds overly simple, but I don’t buy junk to have it on hand. When we do treat days, we go to the ice cream store or cupcake place, etc. Then it’s a special treat to have that treat.

We also make movement a normal part of our days. We encourage outside play, we take them to the park, ride bikes & they were both in taekwondo for the last 4 years before they graduated from there.

We teach them to eat a balanced diet and when they ask for a snack, I always tell them they can have “fruit, yogurt or cheese & crackers” anytime they want. If they don’t want those things, then they usually are not hungry, they are just bored. Just teaching them small kid-friendly healthy habits that help them make better choices for themselves

 

Let’s talk about THAT FIT CHICK JODIE

HOW DID “THAT FIT CHICK JODIE” START?

Originally I ran a boot camp and I created the email for my fitness stuff to go through. I eventually adopted it as my fitness brand and finally in 2020, I launched a whole signature program, started really creating and writing my own content to take control of my fitness career so that I could do what I felt called to do with my talents to help transform other women’s lives.

WHAT IS THE ELEVATOR PITCH FOR “THAT FIT CHICK JODIE”?

I help busy moms curate a healthy lifestyle for themselves and their family that works for their unique life without spending hours workout out at the gym or meal prepping in the kitchen. I help them lose weight, reclaim their health so they can energetically care for their families. I do this with nutrition support, workouts, and lots of accountability and education.

 

WHAT ARE WOMEN GETTING FROM YOU THE CAN’T GET FROM OTHER HEALTH AND FITNESS COACHES?

I really believe in empowering my clients to learn for themselves how to curate the healthy lifestyle they want. Nutrition, workouts, schedules, and everything in your life is personal – so offering exactly the type of supporting each individual client needs vs a one size fits all meal plan, workout plan, or motivation.

WHAT IS A NEW IDEA YOU ARE WORKING ON?

VIP coaching container that is a dialed-in nutrition coaching program with TONS of personal support & accountability from me.

 

WHAT ARE THE GOALS FOR 2021 FOR YOUR “THAT FIT CHICK JODIE”?

I obviously want to increase my revenue & income but it’s a fact that my income is based on how many people I am helping. How many women can I help curate their own healthy lifestyle & in turn help them have healthier families and happier, fuller lives? I want that to be 5-10 women every month, by the end of 2021. That way I am helping my clients begin their transformation NOW vs later.

 

WHAT IS YOUR FAVORITE CLASS TO TEACH?

It’s always going to be power yoga. Getting sweaty and doing low-impact work is my fave & anyone can do it.

 

Want more? Check out her website

www.thatfitchickjodie.com

Follow That Fit Chick Jodie

INSTAGRAM: www.instagram.com/thatfitchickjodie

FACEBOOK: facebook.com/thatfitchickjodie


Jodie Avary That Fitchick

Hi! I am Natalia, Founder of Power Up Brand and Design. 

Your brand strategist, creative visionary, entrepreneur at heart, and cheerleader for your brand's success. I'm here to empower you to elevate your business, connect with your target audience, and express your unique story through powerful brand design.  Let's collaborate, create, and make an impact together!

brand design

BLOG

JODIE AVARY – THAT FIT CHICK JODIE

Hi! I am Natalia, Founder of Power Up Brand and Design. 

Your brand strategist, creative visionary, entrepreneur at heart, and cheerleader for your brand's success. I'm here to empower you to elevate your business, connect with your target audience, and express your unique story through powerful brand design.  Let's collaborate, create, and make an impact together!

BLOG

web design

Natalia took everything that I wanted to represent about who I am and put that on to the page into a logo and a design that I absolutely adore. I used her not only for my logo and branding design, all of my colors, my fonts. I also had her build all of my Canva templates. And as a marketing mentor, I do a lot of my business on social media. It's a way that I get most of my clients, and I use them literally every day, multiple times a day. They're amazing. So if you're looking for someone to help you with your branding and your design, Power Up is the design studio you are looking for.

Sherry Sutton

CLIENT LOVE

Marketing Strategist and Mentor

Natalia created a brand that represented myself, that represented my personality, represented how unique I am. I love my website. I can't say enough things good about. The process was so easy.  I went from a business that I loved to the business of my dreams. It's very emotional to me because Natalia created the brand that I always wanted. I now have retired from some of the things that I didn't want to do in my business, but I had to do because of money, because she brought me the clients that I needed so I could elevate my brand. 

Carolina Garza

CLIENT LOVE

Hair & Makeup Artist & Educator

Working with Natalia was absolutely amazing. She took my words, feelings, and ideas and transformed it into the perfect website for me and my business. It’s better than I could have ever imagined.Now I don’t have to work as hard to show potential clients what makes me stand out. My website looks professional, put together, and truly unique. It’s not just my work that stands out now, it’s also my website.

AnnaMarie Stephens

RESULTS

Family  Photographer

I LOVED working with Natalia! Her experience in the design world as well as how easy it was to talk to her made the process seamless. I love the way she laid out our meetings and she knew exactly how to pull what I wanted from my brand from me when I wasn't sure what it should be. My brand is cohesive across all platforms now. So having everything working together has helped a lot!

Katy Miller

RESULTS

Course and Social Media Strategist

I finally feel like my business is more professionally represented by having a legit website, it’s something I’ve been wanting to invest on for a long time. To be honest I wasn’t convinced until I saw Natalia’s work and with no hesitation I finally decided and give it a go!

We are getting more bookings from clients that are not holding back from spending the big buck! They are ready to get the Nailed Up experience ! 

Veronica Luviano

RESULTS

Nail Salon Owner + Lead Educator

Working with Natalia was fun and easy. She made it clear exactly what I needed to do, and turned around gorgeous results in no time at all. I am EXCITED to show up and obsessed with how professional my social media graphics look. I have been posting more frequently and putting out better content than ever because it's so easy with my branded templates! I am getting more engagement on IG, more clients booked through IG, positive feedback from followers noticing my graphics.

Emily Conley

RESULTS

Sales & Website Copywriter

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