Marketing yourself when you’re a marketer can feel impossible. 

You know the ins and outs of the industry, but you’re too close to your own business to give it the objective evaluation you provide for your clients.

When you know it’s time to step up the marketing for your marketing agency – finding the best web designer is the highest priority. Without a great designer who understands marketing, you’ll be left feeling frustrated and let down. 

But with the right designer… you’ll be an unstoppable team!

All website designers are not created equal. And we’ll be the first to tell you – we’re not for everyone. But if you’re a marketer looking for someone who can take your story, personality, and values and turn it into a stand out, strategic brand and website… we are for you. 

We recently had the pleasure of working with an incredible marketing agency – Champagne Lion – to rebrand their business and bring it all to life with a custom website. Let’s walk through the process to see how we worked together to create a brand and website that accurately represents their marketing genius and attracts more of their ideal clients. 

 What does your marketing agency website need?

Champagne Lion came to us with a clear goal. They wanted to shift from a general audience to specifically targeting fitness and wellness businesses.

In their experience, they found these were the businesses they enjoyed working with the most AND they were the clients they got the best results for, so we wanted to clearly position them in the market. 

Your marketing agency absolutely must have a defined target audience and a website that directly speaks to your audience.

Whether you’re looking to target a new client or sharpen your focus – a custom brand and website is the best way to visually communicate WHO you are here for. 

The color palette, imagery, and fonts we used on Champagne Lion’s website resonate with the fitness industry and make it crystal clear who the marketing agency is for. 

Our clients knew they needed a brand and website that spoke to their ideal client, but we didn’t stop there.

They wanted to be known as THE marketing agency for this industry – disrupting the status quo and creating an irresistible energy around the way they work and the results they get for their clients. 

That’s where our custom design elements were able to truly shine.

CHECK OUT CHAMPGANE LION’S WEBSITE

The power of copy + design

In our first meeting, the founder and owner of Champagne Lion told us, “We need more STORY about us and the business to show why we are their best match.”

We are all in on brands and websites that tell your story. But there’s only so much storytelling your visual brand assets can do. They are most effective when paired with messaging that matches the tone and high-level of your brand. 

Luckily for Champagne Lion, our in-house copywriter was able to take a cue from their visual brand and bring their website to life with copy that elevated their voice, connected with their ideal clients, and told their one-of-a-kind story. 

Because our team works together on both the visual and website copy, we’re able to create a cohesive feel that’s impossible when you’re trying to piece different website and brand elements together from different places. (It’s also a lot easier for our clients to give us feedback once and see it applied across every aspect of their brand and website!) 

Our Custom Website + Design package truly includes everything you need to stand out in a sea of digital marketers. Your brand messaging, brand assets, website design, and website copy are all created under one roof – giving you the most comprehensive, aligned digital presence possible. 

It’s truly the best of both worlds!

Looking for an updated marketing agency website that works for you?

At PowerUp, we love working with marketers because we love marketing! We understand the nuances that go into defining your audience, attracting the right buyers, and creating a specific brand tone and voice.

Our Brand + Website Design package is a marketing agency’s dream. We start with creating an irresistible visual representation of who you are, what you do, and who you serve, and then we follow it up by putting all that brand gold to work in a custom website that does the heavy lifting for you. 

Ready to get to work? We can’t wait to meet you! 

BOOK A CALL TODAY